Hassen Malek profile photo

👋🏽 I'm Hassen, a HK UK based UX Manager at dunnhumby.

I'm also the co-founder of uxmoto, a platform helping business listen to their customers.

“A problem well stated is a problem half solved.”
- John Dewey
Map
Define the problem,
map it & choose a target
Sketch
Sketch
competing solutions
Decide
Decide
on the best solution
Prototype
Build
a rapid prototype
Test
Test it with
targeted users
Iteration Loop

I love designing products with agile teams, based on an iterative process, managing outcomes not outputs. Focusing on customer behaviours rather than shipping unwanted features.

Let's work together
1
MAP
Define the problem,
choose a target.
2
SKETCH
Sketch competing solutions.
3
DECIDE
Decide on the best solution.
4
Prototype
Build a rapid prototype.
5
TEST
Test it with targeted users.

I love designing products with agile teams, based on an iterative process, managing outcomes not outputs. Focusing on customer behaviours rather than shipping unwanted features.

Let's work together

Latest projects

CX Platform & Website
Cinnox: A Customer Experience platform
CINNOX is a Total Experience SaaS platform that elevates customer and staff experiences with innovative omni-channel engagement and analytics solution. In this case study, I will only be covering how we revamped our onboarding experience.
Read case study
east
Cinnox_Thumbnail